What is a successful advertising campaign for makeup? It is when your man tells you he is seeing a particular cushion foundation everywhere and he knows exactly which brand it is (should I be worried?), and your girlfriends keep asking your opinion on the product, you know it’s time for you to succumb to the ad and get your hands on the product. Yes, I am talking about the L’Oreal Paris Nude Magique Cushion Foundation.
Cushion foundation or cushion compacts are such a big hit on the foundation market for the past few years. While this lovechild of the cosmetic and skincare worlds has been sworn by so many of my friends and fellow beauty junkies, I didn’t jump on the bandwagon until I met Sooryehan Bichaek Jadan Metal Cushion Foundation.
As I have said before, I am all about the barely-there type of face makeup. That’s why I wear BB Cream or CC Cream for most of the days. However, there are days I am after a more picture-perfect finish for my skin (Christmas parties, anyone?). And the newly launched Rimmel London Match Perfection Foundation and Fix & Protect Primer are my current favourites for the job.
As a beauty addict, I am constantly searching for the next bold, fun and innovative eyeshadow palette or lippie. However, when it comes to my face, I like to keep it to a bare minimum. A face makeup product that smoothes my skin out, evens my skin tone, and leaves me nothing but a naturally glowing face is like meeting Mr Right. Here are my three perfect matches in the non-foundation department that have truly upped my makeup game (as well as efficiency).